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Musings from Mike Atkinson on Internet strategy, usability, and more...

Valuable insights on consumer trends

First…have you seen a better description of a company than this?

trendwatching.com is an independent and opinionated consumer trends firm, relying on a global network of 8,000 spotters, working hard to deliver inspiration and pangs of anxiety to business professionals in 120+ countries worldwide.

Nice.

Earlier this month they released the Top 5 Consumer Trends for 2007, which may have some disturbing, but spot on, insights into emerging realities in the US culture.

Whether you’re at a prof or nonProf, you’ll learn much about your customers/constituency, especially if they’re 35 or younger (or you want them to be!).

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