Web 2.0 101
Having problems explaining what The Shift is all about? Here are some effective primers for your edification and use:
- Building a Better Boom (NY Times – requires registration): This is an exceptional summary of what Web 2.0 is and how it’s affecting business. This is a great snippet:
”...we are witnessing the Web’s second coming, and it’s even got a name, “Web 2.0” – although exactly what that moniker stands for is the topic of debate in the technology industry. For most it signifies a new way of starting and running companies – with less capital, more focus on the customer and a far more open business model when it comes to working with others.”
[ht to Jim Seybert]
- Cnet’s News.com has created a new Media 2.0 category. The section’s marquee feature is “Taking Back the Web.” There are some excellent articles in this series on millenials, mashups, wikis, etc. And they’re all short, easy-to-understand articles.