When good isn't enough

Most recent blog post:
Email Marketing Strategies seminar today
Today I'm speaking at the Christian Leadership Alliance annual conference here in San Diego. It's a seminar called "Ministry Growth Through Email Best Practices" - a new seminar for me and it came together so well, I can't wait to present it!
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"Good is the enemy of great."
Jim Collins

"You only get one chance to make a great first impression."
Somebody smart

These realities are what drive our uneek philosophy about successful Internet initiatives.

Twelve years, 100 websites, and hundreds of email newsletters/campaigns have only confirmed it.

Our passion is to make the visitors to your website successful in meeting their needs. (That's why they're there, right?) Their success translates into your success:

  • increased revenues
  • more loyalty
  • larger customer/constituent base
  • improved return-on-investment

With more than 25 years experience in the for-profit and not-for-profit sectors, Mike Atkinson and his team will help you build upon and expand the success your organization has already achieved.

Say what?
"I've known Mike Atkinson for more than 10 years and sincerely appreciate his hands-on knowledge of the Internet. He's a pioneer in many ways, yet not held by 'the way it's always been done.' His desire to improve consumer experience drives him in a progressive, practical approach to today's online world. In my opinion, Mike is a marketer at heart, but with a depth of integrity and techno-savvy that makes him pretty unique. If you're looking for someone who can help you to deliver a satisfying user experience, listen to his counsel. (My organization recently benefitted from his experience and knowledge with regard to email trends, techniques and consumer expectations.)"
- Dale T. Mason, Vice President of Marketing & Media, Answers in Genesis

"Mike is one of the few people who can really make me think. I look forward to his suggestions and advice because he always takes me to places I hadn't thought of. His web designs are intuitive and effective."
- Jim Seybert, Owner, The Jim Seybert Company

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